Anatomy of a great Idea [pic,video]

A formula for a good idea: take simplicity, insights, unconventional thinking, pop culture, entertainment, innovation and momentum… some red bull, lots of klicks and surfing time, pencil and paper.












Finally two videos which are a bit special: the first shows exactly how creatives have to fight in their agencies and the second gives a detailed insight into the creative process.




Header Image(s) fromĀ Pixabay & Gratisography

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