Ordinary People with Extraordinary Ideas 1

The world is not only filled with professional and highly knowledgeable inventors and scientists, but also with numerous smaller creative personalities from different fields that surprise us on a daily basis with their fascinating ideas. Here are two average citizens in the areas of fashion and environmental mobility whose innovative ideas should be shared with the world, or at least with our loyal TEDxVienna readers:

Men’s Fashion designed for Women

One curious brand to look out for would be the Vienna based fashion brand MILCH, sustainable fashion that focuses on re-inventing men’s clothing.

The founder and also creative head of the fashion brand is Cloed Priscilla Baumgartner, who started off with a degree in French and German language & literature studies and then worked her way into the fashion and designer world. Due to her insatiable fascination of experimenting with different types of fabrics and materials as a child, Cloed’s passion for upcycling helped her grow her brand as she stumbled upon an interest for men’s clothing.

In the company’s manifesto Cloed focueses on the areas of “Upcycling and Appropriation Fashion”. The first line of the fashion label’s written statement already indicates what their aim in the fashion industry is “Warum dem bereits bestehenden Wäscheberg noch mehr hinzufügen?” (Why add more to the already existing pile of clothes?)



The designer has come a long way from recycling table clothes, curtains and even garden hosesworkshop2 to re-designing used men’s wear to versatile wearable clothing for women. Her bold and unique taste has brought her business very well deserved awareness and recognition in an industry that pays very little attention to the conservation of their products. Coming first place at the 2009/2010 Designer’s open Jury Award in the categories sustainability, innovatively contents and ability for reproduction and many more awards were the results of Cloed’s hard work. The production of each clothing item is done locally and under fair labor conditions to maintain a work environment that is both morally and also ethically valued for the designer’s hard working team of supporter.

Visit MILCH’s webpage to find out more about the on growing brand!


The first of its kind: Wind- and solar powered mobility

Segun Oyeyiola, a Nigerian university student, was on a clear mission when he started working on his solar- and wind powered car. As he tells Co.exist he “wanted to reduce carbon dioxide emission[s] going to our atmosphere that lead to climate change or global warming which has become a new reality, with deleterious effect: seasonal cycles are disrupted, as are ecosystems; and agriculture, water needs and supply, and food production are all adversely affected.”

While working on his project the engineering student of the Electronic and Electrical Department at Obafemi Awolowo University was faced with the challenges that many go through at the earlier stages of their work; funding and scarceness of materials. By receiving spare parts and scraps from friends and family members he was able to re-model his Volkswagen Beetle to a functional earth friendly car. Problems such as the engine that takes several hours to charge are still being worked on by the young engineer, but “Rome was not built in a day [either]” he says.


In the twelve months that he has been working on the car Segun has been able to build in a GPS system that can also monitor the car’s health state from a home device. The car might not yet be in its full completion but it is a working progress that the soon to be university graduate plans to perfect in the near future.

Image credits to MILCH

Header image credits royalty free

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