A status update, a text message, a tweet or an email became part of our daily dose of interactions and most of the times are preferable to the face to face conversation. The dialogues are happening in the online sphere while the internet is building up its collaborative era.
The Vienna based project Marketing Natives started organizing events and gathering members in 2011 and reached an unexpected level of participants for the Austrian scene so far. It focuses on connecting young professionals both offline through the actual conferences that are being held six times a year, and online […]
Almost a decade ago, sociologists, physiologists and technology experts were rushing into predicting the future of the Internet and online communication. And here we are, facing an unconscious need of taking a step back, seeing the bigger picture and checking whether their predictions were valid or not.
The offline and the online world have seemed to be for a long time dichotomous concepts: what was happening virtually had no correspondent in the urban culture. Therefore critics of the Internet’s potential fear the loss of the sense of physical “sociability” among young generations caused by an increased use […]