what if


How a social adventurer turned a paperclip into an exciting journey

Kyle MacDonald – The Paperclip Guy Think of something crazy you would like to do…and Kyle MacDonald has probably done it. From buying out an entire corner store that was close to becoming bankrupt to trading a paperclip for a house, Kyle Macdonald has stayed true to his “Social Adventurer” Image. […]


What if we designed the most awesome bags and T-shirts?

The preparations for What if… are running on full speed. While we, of course, get support from our sponsors, we didn’t want to miss the chance to get involved creatively. That´s why we decided to have a creative design session to create not only 1.200 What if…-branded bags for our audience but also […]


The Endless Possibilities Behind “What If” Questions 4

What if….we asked more “What if” questions? Technicians, programmers and science lovers are most likely to know of him and are great fans of his work: Randall Munroe. Munroe, a web cartoonist and an extremely smart science know-it-all, runs a famous online comic called xkcd. But he might be even […]